Ms. Wang, who lives in Xintiandi, Chaoyang District, Beijing, is a mother of a 3-year-old child. Because of her poor physical condition, she will go to the hospital every other day. "I want to go to the hospital when I am sick. I will play drums in my heart. It will take at least half a day to go back and forth. Tossing adults does not say that children are also guilty."
Nowadays, in the era of "Internet +", the rise of mobile medical care has helped her a lot. "With mobile medical care , it is no longer so hard to treat your child." Ms. Wang said with emotion. There are not a few people who benefit from mobile medical care like Ms. Wang. Recently, 12 top three hospitals in Guangdong Province have launched mobile medical services at the same time. At the same time, the hospitals on the line covered most of the central cities in Guangdong Province at one time, marking the full entry of Chinese hospitals into the era of mobile medical services. Mobile medical care, can it change the status quo of traditional medical treatment, so that the people will no longer be worried about seeing a doctor?
- the origin of the news -
12 hospitals in Guangdong are on-line mobile medical
If you don't have to queue up for a long time, you can pay for the registration. You can also receive reminders before and after the visit, and there are doctors to track your recovery after the diagnosis, and even go to the hospital to receive information on where to stop... In the "Internet + "The era, all this will no longer be a dream, just download an app to achieve.
The top three mobile medical hospitals in Guangdong Province, together with the medical enjoyment network, have opened the whole process of services from outpatient to inpatient and discharged for the first time. Patients can make appointments, sub-consultations, medical expenses, etc. through WeChat and Alipay platforms. Function, some hospitals have also realized the functions of drug distribution, hospitalization registration, doctor-patient interaction, etc., and this series of services are free. The “three long and one short†that has been criticized is the registration, the consultation, the long queue of payment, and the difficult time for medical consultation will be cracked.
Recently, with the intensive layout of various hospitals, the popularity of “mobile medical†with APP as a carrier has further heated up. According to statistics, there are more than 2,000 mobile medical apps in China; by 2017, China's mobile medical market will reach 12.53 billion yuan.
At the same time, some Internet companies and mobile medical companies are competing to “fall†in this field, and the voice of medical decentralization continues to emerge. The Internet giant, represented by Baidu and Ali, has targeted the entire process ecosystem that can run through registration to post-diagnosis interaction.
According to Liu Xin, deputy general manager of Alipay's domestic business department and public service business department, Alipay has provided medical registration services in 6 cities in China, and more than 60 “future hospitals†have been launched. Liu Xin admits that the medical industry is currently the most traditional industry, Alipay will build a patient-centric intelligent medical platform through big data and payment capabilities.
- Core concerns -
Mobile medical care to build a good medical platform
"The core problem of China's medical care is the lack of quality doctors. 80% of the core resources of medical care are in the hands of the top three hospitals, especially public hospitals," said Cui Yizhe, CEO of Heiner Medical Software Technology Co., Ltd. It is precisely this situation. In 2008, Cui Weizhe resolutely returned to China to establish Heiner Medical Letters, focusing on research and development and services in the field of medical imaging and telemedicine . Through telemedicine services, the grassroots people can enjoy high-quality medical resources at low cost.
Cui Weizhe said that due to the relatively large population base in China, with the increasing number of patients, the medical system is restricted, the pain points of the medical system are increasing, the doctors are difficult to see, the doctors are expensive, and the hospital is treated as "three long and one short", and no one outside the hospital tracks the disease and lives on its own. It has become a common medical experience for patients; while small diseases have crowded the experts, and grassroots hospitals have been able to make limited quality medical resources more constrained. These have made the already tense doctor-patient relationship increasingly intensified.
"In this context, mobile medical care came into being, and it has indeed changed some of the status quo, and the diagnostic rate has been greatly improved." Cui Weizhe said.
In Cui Zhezhe's view, mobile medical care is essentially a service that integrates more artificial intelligence, sensing technology and other high-tech means in the medical industry to realize the interaction between patients and medical personnel, medical institutions and medical equipment . Through this type of service, doctors can better obtain patient information and further improve their service quality and efficiency. Patients can learn about their health through mobile medicine and choose the right medical institution and doctor.
"The carrier of mobile medical services includes 'hardware + software'." Cui said that hardware, such as various types of wearable devices, monitors various physical indicators of patients, and reminds patients to take medicine or seek medical treatment if an abnormality occurs. The software provides patients with rehabilitation medicine information and dietary guidance for different diseases, and cooperates with telemedicine and doctors to communicate regularly. With mobile health care, patients can interact directly with doctors, making it possible for parties to take advantage of fragmented time for health management.
According to surveys, 80% of doctors in China have used mobile medical tools, and 84% of patients are willing to try mobile medical products . As of 2014, the number of patients who have used mobile medical products has exceeded 100 million, and the number of doctors has exceeded 200,000.
Mobile medical is still online
“The hospital began to explore mobile medical care two or three years ago. Many companies have provided relevant services to the hospital. The hospital is also doing informationization. There are both registered and medical records systems. We have adopted them together, but we have found A lot of questions," said Cai Zhiming, dean of the First Affiliated Hospital of Shenzhen University.
Cai Zhiming introduced, for example, after registration, patients do not come, doctors are late, management is difficult. In addition, for example, after the patient's morning check, the patient came to the hospital in the afternoon to get the results, resulting in a secondary invalid flow, which brought problems such as difficulty in parking in the hospital, and the test results were difficult to recognize each other in the hospital, and many patients still had inconvenience. .
"In my opinion, 'Internet +' is like a bubble, only the bubble has no content, so these mobile medical must have real content to support it." Cai Zhiming said.
In fact, mobile medical care is not like a bubble. "The most important thing is to do offline services." An industry expert who does not want to be named believes that through mobile consultation, patients and doctors can establish contact. After communication, both parties will gain certain trust. In this case, the patient often recognizes the doctor's own ability to further. Continue treatment or treatment on a rehabilitation program.
“That is to enhance the viscosity of the line. In this process, the doctor and the patient can understand each other better. The doctor can monitor the real-time status of the patient through the remote mobile terminal, and the patient can consult the doctor at any time for his own problems. Said the above experts.
On this issue, some experts also said that in fact, mobile medical care is the function of service and interaction. Although mobile medical is based on the mobile Internet, it is still online. The resources under the line are not enough, and it is very difficult to do it online.
- Expert advice -
Mobile medical care should go from good to good to see a good disease
At a time when traditional medicine is criticized, mobile medical treatment seems to make people see a glimmer of light, and its development will really be smooth sailing?
A top-three hospital may register up to 10,000 people a day. By using mobile medical care, the average individual patient saves three hours of medical treatment – ​​this is the data that a smart hospital provided by WeChat can achieve.
"At present, one of the biggest challenges in mobile medical services is the barriers to the system. For example, how to price some mobile medical services, include some services in the medical insurance system for reimbursement, etc. If there is medical insurance support, then mobile medical care The use of the crowd is far from the current number." Cui Weizhe said.
Liu Xin believes that the current range of mobile medical care is still limited, and most of them are still concentrated on very superficial services such as registration. In addition, how to ensure the government's supervision of data has become a problem. In the future, these mobile medical needs and government departments should jointly develop standards, and also need to consider the output of technology, resources and service capabilities.
For the current mobile medical wave, some experts believe that these mobile medical software currently on the market is only a means to improve the medical treatment process. In order to subvert the traditional medical industry, it is necessary to have a targeted subdivision of specific diseases, a simple means of change, and a long distance from smart medical care.
"At present, mobile medical care has not touched the essence of medical treatment. Patients need to be optimistic about the disease. However, mobile medical care is mainly convenient for patients to see a doctor. It is simply a good doctor."
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